Microsoft Teams vs. Google Meet

The use of online communication and collaboration tools has hit record highs in the past few months on account of the coronavirus-induced shift in work arrangements. Among the most popular platforms right now are Microsoft Teams and Google Meet, which allow organizations to easily connect with colleagues and clients remotely. But while both share the […]

How to manage Google reviews

Google is shaking things up yet again. Reviews from sites like Facebook and Yelp will now be displayed in search results with well-placed keywords and link-worthy content. Here’s how you can efficiently manage your business’s reviews How Google changed search results Google now automatically aggregates and includes online reviews to display in the Knowledge Panel […]

Battle of the VoIPs: Hangouts or Skype?

Microsoft and Google have been competing on almost every front. Both have made huge strides in machine learning, cloud computing, and productivity software. In terms of VoIP solutions, the tech powerhouses are also neck and neck with Microsoft’s Skype for Business and Google’s Hangouts Meet. These VoIP tools have several calling and video conferencing features […]

5 ways you could blow your online reputation

As a small business owner, you’ve probably used social media to establish a connection with your customers and share stories that will shine a positive light on your brand. While social media is a great tool to foster your business name, if used incorrectly it could just shatter your online reputation. Here are some common […]

Get your business noticed using social media

As a startup business owner, you may think social media isn’t worth the effort because no one knows about your business. You may have dabbled in Twitter, Facebook, or LinkedIn and seen minimal (if any) results. What can a business owner with a new brand/product do? Well, it turns out quite a lot. And to […]

Google reviews: how to make them count

Google has recently modified their search results to display ratings from review sites like Facebook and Yelp. While this may seem like a small change, it has actually made reviews more important than ever in terms of SEO. With the following tips, your company can shine in the Google search results. How Google changed search […]

Skype for Business vs Hangouts Meet?

There are plenty of VoIP solutions available in the market today, but the two clear standouts are Microsoft’s Skype for Business and Google’s Hangouts Meet. Each product offers stellar voice and video conferencing features, and rich integrations with other apps. So which solution is best for your business? To answer this question, you first need […]

The right social media platforms for SMBs

Social media marketing is tricky, to say the least. It’s difficult to allocate the resources that create the desired effect, especially when so many platforms are available. Facebook might be the biggest name in the industry, but that doesn’t mean it will suit your organization. Instead, business owners should familiarize themselves with all the available […]

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