Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

Represent your business properly on social media

Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long […]

How to avoid potential VoIP pitfalls

When it comes to saving money for small businesses, VoIP is one IT tool that is all the rage. For many organizations, it can cut phone expenses in half. So obviously the benefit of a VoIP system can be enormous. But is there a catch? With some VoIP providers, there certainly is. So when you’re […]

How to maximize your YouTube marketing

YouTube is one of the most powerful tools for video marketing out there, especially for businesses who want to create an online reputation in order to generate more leads and revenue. It allows you to introduce your company’s unique brand and personality to the online community. And the best part? It’s free! Here we provide […]

Social Media in the Middle East

It’s possible you take your access to Facebook, Twitter and other social media platforms for granted. Maybe you’ve never thought about what a world without news feeds and constant updates and selfies from your friends and acquaintances is like. While there are moments when we’re all fed up of so-and-so’s latest attention-seeking Facebook status or […]

The difference between FXS and FXO

Voice over Internet Protocol (VoIP) systems are designed to provide a reliable and cost-effective telecommunication environment for businesses. If you’re looking to deploy a VoIP telephony system for your company, you’ll probably come across the acronyms FXS and FXO from time to time. But what exactly do these phrases mean? Here, we’ll explain the difference […]

Boring brands can succeed on social media

For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an exciting brand like Nike or Google. The truth […]

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