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Facebook Messenger offers free VoIP calls

Facebook Messenger offers free VoIP calls

Over the past few years VoIP, or Voice over Internet Protocol, has completely changed the way we communicate on a global scale. VoIP allows you to connect and talk to your friends on the other side of the world for little to no cost. In response to the growing demand for VoIP technology, Facebook has recently announced that its standalone Messenger app will now support free VoIP video calls.

Facebook Messenger is about to get adverts

Facebook Messenger is about to get adverts

It has surely been a long time coming, and now it is official – the days of advertising-free conversations on Facebook Messenger are numbered. The social networking giant has confirmed that its private messaging service, a recent addition to its suite as a standalone app, is to become supported by advertising.

VoIP calling comes to WhatsApp on Android

VoIP calling comes to WhatsApp on Android

It has been a long time coming, but WhatsApp has finally introduced free voice calling – at least for Android users. The free calls, which work between WhatsApp users and operate on the Voice over Internet Protocol (VoIP) platform in the same way as those on Skype, are now available to all WhatsApp users on Android, following a slow invite-only release program.

Pinterest marketing just got easier

Pinterest marketing just got easier

Much attention in the social media marketing world is paid to the heavyweights of Facebook and Twitter – and, when executed properly, your marketing efforts on these networks can pay great dividends. But there is much more to social media marketing than these two platforms alone, and other channels that are on the rise include Pinterest.

Beware a drop in your Facebook page likes

Beware a drop in your Facebook page likes

For businesses using Facebook to promote themselves locally, nationally or even globally, your page like count is pretty much the holy grail. It’s arguably the most important metric you can use to get a handle on the reach of your posts and the effectiveness of, and return on investment, from your Facebook marketing efforts.

Why VoIP beats out traditional phone service

Why VoIP beats out traditional phone service

Traditional phone lines are still the preferred choice of many businesses. However, the times they are a-changin’. And there are some good reasons to consider other options. No, that doesn’t mean getting rid of your phone altogether, but considering an alternative method that turns the whole idea of traditional phone use on its head.

How to use social media hashtags

How to use social media hashtags

When taking your business online, it’s crucial you make use of different tools to help boost your online presence. Hashtags are an example of such tools; they are the key to social media buzz and have been added to various social media platforms. Isn’t it time you got a comprehensive view of how different social media sites make use of hashtags, as well as how you can get the most out of them for your business?

Twitter

Twitter hashtags don’t support special characters like +, !, $, %, -, ^, &, * but do support letters, numbers and underscores.

Social media tips for SMB success

Social media tips for SMB success

Have you heard that social media can be used to skyrocket your business to unprecedented heights of success? You probably have; people like to talk. But unfortunately, not a lot of this talk is backed up with practical tips on how to go about it. So if you’re tired of waffling in the social media stratosphere, read on for some smart, focused advice that will breathe new life into your social media efforts.